Homepage design for cricket.one
Homepage design for cricket.one
with Akshat & Shravani
with Akshat & Shravani
We overhauled OneCricket to establish a strong brand as a cricket media house. OneCricket has been there since 2019 but team at PARTH never really focused on it. We took this project seriously in the starting of August 2022 and started working on every aspect of it - from making an in-house editor to writer management dashboard, SEO fixes and finally the new homepage.
We overhauled OneCricket to establish a strong brand as a cricket media house. OneCricket has been there since 2019 but team at PARTH never really focused on it. We took this project seriously in the starting of August 2022 and started working on every aspect of it - from making an in-house editor to writer management dashboard, SEO fixes and finally the new homepage.
CREX app onboarding
CREX app onboarding
with Kudal and Kunwar
with Kudal and Kunwar
We wanted to wow users on the very first impression they had with the app. I thought of the concept where we will first showcase app in a video and when users do login we want to make them feel like they’re entering into a cricket stadium. Kudal created the concept for video and Kunwar helped with the motion.
We wanted to wow users on the very first impression they had with the app. I thought of the concept where we will first showcase app in a video and when users do login we want to make them feel like they’re entering into a cricket stadium. Kudal created the concept for video and Kunwar helped with the motion.
Old Design
Improved Design
CREX commentary reading improvements
CREX commentary reading improvements
Solo work
Solo work
Fixed commentary reading experience on CREX. Removed cards, increased font size, fixed issues with the filters in commentary and removed some UI elements that we didn’t need.
Fixed commentary reading experience on CREX. Removed cards, increased font size, fixed issues with the filters in commentary and removed some UI elements that we didn’t need.
OneCricket stories experience
OneCricket stories experience
Solo work
Solo work
Our editors and writers were pushing a lot of good stories around cricket and it deserved a reading experience that we could recommend to all cricket fans for cricket content. It was a complete overhaul with new fonts for better legibility and a distinct appeal. We made it easier to browse more with infinite content on the page.
From tech side, we did a lot of structural changes and after the launch, stories started getting more traction and organic reach from google. From business side, we introduced ads in between content that are less obtrusive and allow OneCricket to keep publishing more content.
Our editors and writers were pushing a lot of good stories around cricket and it deserved a reading experience that we could recommend to all cricket fans for cricket content. It was a complete overhaul with new fonts for better legibility and a distinct appeal. We made it easier to browse more with infinite content on the page.
From tech side, we did a lot of structural changes and after the launch, stories started getting more traction and organic reach from google. From business side, we introduced ads in between content that are less obtrusive and allow OneCricket to keep publishing more content.
Custom Ad formats for CREX
Custom Ad formats for CREX
with Rajat and Ajay
with Rajat and Ajay
We wanted to introduce some interactive ads for our own ad inventory on CREX so that we could sell it to multiple different advertisers. We made custom interactive ads like polls, spin wheel, scratch cards, slot machine and contextual ads during live match. These ads helped us serve advertisement and increase overall ad revenue. In design we made sure to keep annoyance level at minimum for these ad formats.
We wanted to introduce some interactive ads for our own ad inventory on CREX so that we could sell it to multiple different advertisers. We made custom interactive ads like polls, spin wheel, scratch cards, slot machine and contextual ads during live match. These ads helped us serve advertisement and increase overall ad revenue. In design we made sure to keep annoyance level at minimum for these ad formats.
Cricket stadium concept
Cricket stadium concept
with Rajat
with Rajat
Watching cricket live scores shouldn’t be boring and we thought what if we try to imagine a highly engaging cricket experience on mobile. We experimented with different layouts and ideas to achieve that. Unfortunately it couldn’t be pushed to production due to multiple challenges but it was worth exploring wild ideas like this.
Watching cricket live scores shouldn’t be boring and we thought what if we try to imagine a highly engaging cricket experience on mobile. We experimented with different layouts and ideas to achieve that. Unfortunately it couldn’t be pushed to production due to multiple challenges but it was worth exploring wild ideas like this.
Fixtures v2.0 in CREX
Fixtures v2.0 in CREX
Solo work
Solo work
We’ve a very popular section inside crex named fixtures where we show complete schedule for all cricket matches and series, we wanted to make it even better and enable new use cases like finding your fav teams and their matches easily.
Also the series tab was just a plain list of all series before, so we added some emphasis on bigger series like IPL, BBL, WCT20 and others in new design.
My teams tab was added, you can add your fav teams and quickly find their matches. We also introduced a cricket calendar where you can navigate to any date in time easily and see the matches for the day. Or you can check cricket calendar of your fav teams.
I directed the showcase video in collaboration with Chirag, who is our go to motion guy.
We’ve a very popular section inside crex named fixtures where we show complete schedule for all cricket matches and series, we wanted to make it even better and enable new use cases like finding your fav teams and their matches easily.
Also the series tab was just a plain list of all series before, so we added some emphasis on bigger series like IPL, BBL, WCT20 and others in new design.
My teams tab was added, you can add your fav teams and quickly find their matches. We also introduced a cricket calendar where you can navigate to any date in time easily and see the matches for the day. Or you can check cricket calendar of your fav teams.
I directed the showcase video in collaboration with Chirag, who is our go to motion guy.
CREX Series page
CREX Series page
Solo work
Solo work
Cricket has multiple tournaments and we wanted to create a dedicated section in CREX where users can get all the action happening around their favourite cricket tournaments and series.
It also enables easy discovery of current or upcoming series, their matches, team squads, stats, points table and more. Series section is one of the most used sections within the app, opened more than 1.5M times every single day.
Cricket has multiple tournaments and we wanted to create a dedicated section in CREX where users can get all the action happening around their favourite cricket tournaments and series.
It also enables easy discovery of current or upcoming series, their matches, team squads, stats, points table and more. Series section is one of the most used sections within the app, opened more than 1.5M times every single day.
Yovo Talent Shows
Yovo Talent Shows
Solo work
Solo work
This was a concept design for the further development of Yovo which was an experiment within Totality Corp, an app where people can join and compete on talent shows online. An online version for the popular talent shows on tv.
I did the concept for UI and motion both and absolutely loved doing it. Please try watching the above concept with sound on.
Mobile Gaming Premier League (MGPL)
Mobile Gaming Premier League (MGPL)
with Utkarsh, Manik, Dimple and Anshul
with Utkarsh, Manik, Dimple and Anshul
This was my first big project in Totality Corp where I first interned and then joined the founding team to build a real money casual gaming app. It was one of its kind at the time where on one app you could play multiple casual games with real money against real people. We worked on many challenging problems to build a unique experience.
You can learn more about MGPL in detail in the case study I have written on Medium -
Work Highlights
Work Highlights
Senior Product Designer @Parth, loves playing with pixels. Finding beauty in science, cinema, cars and space.
Senior Product Designer @Parth, loves playing with pixels. Finding beauty in science, cinema, cars and space.
Senior Product Designer @Parth, loves playing with pixels. Finding beauty in science, cinema, cars and space.
That's all for today!! thanks a lot ;) Liked my work? let's connect @nihalnova